Businesses without Marketing Teams
Businesses without Marketing Teams
Features & Core Offerings
This proposal outlines a comprehensive marketing strategy designed to increase your visibility and engagement in the local property market. By leveraging a combination of digital and traditional marketing techniques, we aim to generate quality leads and establish a strong presence in the community. Our approach includes data gathering, targeted canvassing, digital lead magnets, and automated follow-ups to ensure maximum reach and conversion.
Dedicated Account Manager
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A dedicated account manager will be assigned to oversee all aspects of your prospecting and marketing strategy.
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They will act as your primary point of contact, providing personalized support and ensuring seamless execution.
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The account manager will coordinate between different service areas, provide regular updates, and adjust strategies as needed to maximize results.
Data Gathering and Management
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Weekly Data Collection from Homesearch:
Utilize Homesearch to gather comprehensive market data for the selected postcode.
Organize this data into a structured spreadsheet for analysis and action. -
Lead Organization:
Use a web-based, kanban-style application to manage leads efficiently.
Categorize leads from door-knocking and letter responses for easy tracking and follow-up.
Canvassing, Direct Mail & Property Price Reports
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Daily Preparation of Letters:
Create personalized canvassing letters for print daily to reach potential sellers already on the market.
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Property Price Report:
Design a comprehensive Property Price Report ready to print for the chosen postcode district. A great tool for doorknocking and starting a conversation for the local property market with properties on the market and off-market properties.
Digital Presence and Content
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Monthly Newsletter:
Create and send a monthly newsletter to all contacts, providing market insights and updates.
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Social Media Content:
Post weekly updates on local market stats across Facebook, Instagram, and LinkedIn.